Brand guidelines
Use these guidelines to represent LI.FI in your marketing clearly and consistently.

Brand guidelines
Use these guidelines to represent LI.FI in your marketing clearly and consistently.

Brand guidelines
Use these guidelines to represent LI.FI in your marketing clearly and consistently.
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logo
LI.FI logo
Always write our name in all caps: LI.FI (not Li.Fi). It’s pronounced ‘lee-fye’, a short form for ‘linked finance’.
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logo
LI.FI logo
Always write our name in all caps: LI.FI (not Li.Fi). It’s pronounced ‘lee-fye’, a short form for ‘linked finance’.
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logo
LI.FI logo
Always write our name in all caps: LI.FI (not Li.Fi). It’s pronounced ‘lee-fye’, a short form for ‘linked finance’.




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icon
LI.FI icon
The icon may be used on its own when space is limited or when the LI.FI brand is already well established. However, the wordmark should never appear without the icon.
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icon
LI.FI icon
The icon may be used on its own when space is limited or when the LI.FI brand is already well established. However, the wordmark should never appear without the icon.
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icon
LI.FI icon
The icon may be used on its own when space is limited or when the LI.FI brand is already well established. However, the wordmark should never appear without the icon.


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colors
LI.FI colors
LI.FI Pink and Blue are the two core colors of our visual identity.
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colors
LI.FI colors
LI.FI Pink and Blue are the two core colors of our visual identity.
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colors
LI.FI colors
LI.FI Pink and Blue are the two core colors of our visual identity.
Pink
HEX
#F7C2FF
RGB
247, 194, 255
Blue
HEX
#5C67FF
RGB
92, 103, 225
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